Kashif Amin

With a career spanning 18 years, Kashif Amin has a rich multidisciplinary, multimarket background embracing Marketing, Media, Advertising Communications and Business Development across Asia, Middle East and North Africa. His core competencies include Marketing and Product Management, Brand and Corporate Communications, New Business Development, Go to Market Planning, Media and Agency handling, Research and Creative Work.

He has worked for renowned organisations and brands including City Bank and Bukhatir Group (Dubai & Pakistan). Major Assignments include Sports Cities International UAE, Tunis Sports City, Wi-Tribe Pakistan, Q-Tel Launch, PACE Launch & Advertising Communication for Malls, Housing Projects and Mixed-Use Developments, International Trade Centre and SMEDA – were he spearheaded an important Research assignment that led to publication of a book “Trade Secrets” – which is still available in the market. He holds an MBA from Punjab College of Business Administration, Lahore.